It's time to ring in the Lunar New Year! This will be the year of the Rabbit, which is thought to represent longevity, beauty, peace, and prosperity - think good health, great style, and leveling up in pretty much all aspects of your life. Many also consider the Rabbit to be the luckiest sign of all in the Chinese zodiac. After the last 3 years we've had, let's hope that's true.
In all seriousness, 2023 is looking to be a year of self-reflection and mindfulness. Whether it's finding inner peace through nature or a new hobby, or being more selective of where you give your energy, here are a few ideas (and watches, of course) that serve as a perfect place to start as you or a loved one set your intentions for the year of the Rabbit:
Be more environmentally conscious
All of us should be aiming to improve our impact on the environment, and a watch with an Ecco DriTan leather strap is a great first step. This specific type of leather is crafted using revolutionary water-saving technology in the tanning and finishing stages. It provides the same comfort and style as a traditional leather strap, but it's far more planet-friendly.
Expedition® Tide-Temp-Compass 43mm Eco-Friendly Leather Strap Watch
Expedition Field Post Mechanical 38mm Eco-Friendly Leather Strap Watch
Be more active
Get up, get moving, and work towards becoming the best version of yourself. Our Ironman HeartFIT Transit+ is equipped with an easy-touch heart rate monitor that requires no charging. Complete with timers, a sports stopwatch, and a customizable alarm, it's the perfect sidekick for all forms of physical training.
Timex Ironman HeartFIT Transit+ 33mm Resin Strap Activity and Heart Rate Watch
Ironman Transit 33mm Mid-Size Resin Strap Watch
Try a new style
Go ahead and rock a new statement piece. Our T80 is a throwback to the decade that gave us big hair, big music and big dreams. It pays homage to our first digital watches, some of the first to hit the market. It's both a stylish accessory and a serious timekeeping device with a retro flair - perfect for bringing a fresh and new element to your everyday look. So...what'll it be, a metal bracelet or resin strap?
Timex T80 34mm Stainless Steel Bracelet Watch
Timex T80 34mm Resin Strap Watch
Get outdoors
There's nothing better for the soul than fresh air, sunshine, and a good view. Built with a tide tracker, an air and water thermometer, an analog compass, a 100m water resistance rating, and our INDIGLO backlight for night visibility, our Expedition Tide-Temp-Compass watches are ready to take you from sea to summit and everywhere in-between. Choose from a stainless-steel bracelet or an eco-friendly fabric strap.
Expedition Tide-Temp-Compass 43mm Stainless Steel Bracelet Watch 
Expedition® Tide-Temp-Compass 43mm Eco-Friendly Fabric Strap Watch
Try something new
If you never try, then you'll never know. Take some inspiration from the many athletic talents of Snoopy and try something new this year. You just might be surprised by what you're capable of.
Timex Standard x Peanuts Snoopy Ice Skating 40mm Leather Strap Watch
Timex x Peanuts Snoopy Baseball 38mm Fabric Strap Watch
Timex Waterbury Ocean x Peanuts 37mm Recycled Bracelet Watch
