It's no secret that the color combos found on watch bezels have coined their own nicknames over the years. In a play on this, French creative Romaric André, known as seconde/seconde/, has injected a dose of fun and freshness into our iconic Q Timex and M79 Automatic.

 

At first glance, each watch is your typical Q or M79—complete with a stainless-steel case and bracelet, rotating bezel, luminous dial markings, and domed acrylic crystal— but take a closer look, and you’ll notice a customized second hand that playfully nods to the color variation on the bezel. We could spell it all out for you, but we’ll let you connect the dots.

 

This subtly cryptic connection between design elements taps into the enigmatic sentiment of #IYKYK; a statement that treads the fine line between inclusivity and exclusivity. But rest assured, it’s not all that deep. In fact, it’s quite the opposite. Even if you don’t know, that’s not a big deal...you’ll still do great in life, most likely.

 

The third drop of our collab with seconde/seconde/ sold out within minutes. If you want a chance at snagging a Timex x Seconde/seconde/ timepiece for yourself, check back frequently to stay tuned for future drops.